SEO TACTICS YOU SHOULD AVOID IN 2011

Every SEO manager has a certain to-do-list that they follow for the success of their SEO projects. And, with the onset of New Year, the to-do-list keeps increasing making the search engine optimization method unnecessarily extended. However, search engines in this New Year have squeezed their strategies further, hence forcing all SEO Gurus to reschedule their SEO To-Do-List and tactics. The overall point is to finally minimize your present list of SEO tactics and follow only specific strategies that will focus on your success and better ranking. Hence, here is a list of SEO methods that you should keep a closer check on for your SEO projects.
On-page SEO
On-page SEO is the trickiest part in an SEO strategy. Hiding keywords and also the internal links from the eyes of your visitors but still hosting them on the page for attracting the search engine crawlers to your website is an age old SEO strategy. However with the passing time, the Web spam team of Google has grown smarter than the world wide spammers. As a result, the former SEO strategies that previously proved helpful to your sites may no longer prove effectual to your new SEO strategies. Following them may land your website into a penalty session or any other severe chastisement. Hence, closely follow the new SEO-DO Not list for the betterment of your website.
SEO Based – Do Not…
1. Hide text content on an image.
2. Hide your text content in your CSS.
3. Add white text on white background OR Black on black background.
4. Use ‘0’ font size for your keywords or links.
5. Add links to characters like commas, hyphens, etc.
6. Use tags like Meta keyword tag. They are highly time consuming and not very helpful.
7. Add all your keywords to the title tag.
8. Forget your click through rate of your website. Hence, make sure you fill up your Meta descriptions perfectly and do not stuff them with keywords.
9. Name your website images using characters or other limited keywords.
10. Add keyword stuffed content in your website, especially the first 2000 words, just below the footer.
11. Forget the basics like keyword density. Always check the keyword density in your articles.
12. Follow link schemes.
13. Use reciprocal links
14. Follow link farms and the link wheels.
15. Use link exchange strategies. Be very cautious and follow them only if they are real and offer partnerships.
16. Use the luring three-way, two-way, four-way linking strategies.
17. Use forums or comment spamming.
18. Get lured to the directory submissions like: 1000 submissions at just $13.
19. Try tricks like segmenting your content using sub-domains. These can be really harmful to your site.
Indexing pages on search engines
In this cut throat competitive world, it is the Quality and Not the Quantity that matters. Hence, if you have millions of pages, it doesn’t quite matter that they will all be indexed. Similarly, getting noticed with the wrong or misspelled keywords will no longer prove fruitful to your websites. Hence, in order to rightly index your pages check out the following points and make sure you Do Not include them in your SEO to-do list.
20. Follow methods that will index all search result pages of your website.
21. Create new pages for your new targeted keywords.
Note: Google Local is fresh in the market, but not to forget that Google is the King. Here are a few local spam’s’ that are already caught by Google and hence, should be avoided.
22. Add your location keywords to the page categories.
23. Create several location pages with the same address.
24. Add names of rich and renowned business names to your local site.
25. Check your site’s success with its page rank.
26. Feel satisfied or contented if your pages are well ranked. They need constant updates to stay at the top.
27. Follow the same steps as your competitors. Research your keywords well and only then follow your SEO tactics.
28. Use direct automated access like robot.txt for controlling the robot access.
29. Use submission strategies like: 100 submissions at unexpected $8.99.
30. Follow strategies that torment your customers. Avoid email spamming, etc.